Eight by Kate

8 Tips To Get Started with Your Marketing Calendar

October 02, 2022 Kate Elfatah Season 2 Episode 11
8 Tips To Get Started with Your Marketing Calendar
Eight by Kate
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Eight by Kate
8 Tips To Get Started with Your Marketing Calendar
Oct 02, 2022 Season 2 Episode 11
Kate Elfatah

It's not a secret! Any marketing team uses it. The Marketing or Content Calendar. Success starts with a plan. When marketing your business, a calendar is the easiest and most effective way to do this. 📅

Kate shares 8 Tips to Get Started Creating a Marketing Calendar

We talk to a lot to businesses about setting goals with their marketing plan and developing those goals into actionable items on a marketing calendar. You can't track KPIs without knowing the plan.

We've stuck to the tried-and-true calendar that has worked for our clients and us for over a decade. It's simple, yet it keeps everyone on track with marketing initiatives and goals. It determines the tone of the content and allows us to get creative. It also gives us a great starting point for conversations with the entire team about what the plan should or could be every month. Every client we work with has a calendar!

There is a saying – failing to plan is planning to fail.

Without planning, you will fail in marketing, and specifically when it comes to your social media marketing! So, use a content calendar to organize your ideas, content and objectives.

Content calendars also help distribute resources effectively, improve team collaboration and give a more in-depth understanding of what works and doesn’t.

Show Notes

It's not a secret! Any marketing team uses it. The Marketing or Content Calendar. Success starts with a plan. When marketing your business, a calendar is the easiest and most effective way to do this. 📅

Kate shares 8 Tips to Get Started Creating a Marketing Calendar

We talk to a lot to businesses about setting goals with their marketing plan and developing those goals into actionable items on a marketing calendar. You can't track KPIs without knowing the plan.

We've stuck to the tried-and-true calendar that has worked for our clients and us for over a decade. It's simple, yet it keeps everyone on track with marketing initiatives and goals. It determines the tone of the content and allows us to get creative. It also gives us a great starting point for conversations with the entire team about what the plan should or could be every month. Every client we work with has a calendar!

There is a saying – failing to plan is planning to fail.

Without planning, you will fail in marketing, and specifically when it comes to your social media marketing! So, use a content calendar to organize your ideas, content and objectives.

Content calendars also help distribute resources effectively, improve team collaboration and give a more in-depth understanding of what works and doesn’t.